Conference Program

Click here to see the pre conference summit
Click here to see the main conference day
Click here to see the main conference day two

The agenda covers:

• Devising and launching new models of content monetization
• Developing technology to support speedy and cost-effective delivery of the optimal types of content
• Establishing best in class partnerships which drive sustainable returns in established and emerging digital channels
• Driving bottom-up cultural change to secure company-wide buy in to a new, a pervasive digital content focus throughout your organisation
• Getting ahead of the curve in mobile content distribution: Learn how archived and new content can be packaged and distributed to drive sustainable revenue
• Offsetting failing traditional rich media models: Identifying short terms wins and long term strategic gains
• Identifying flexible platforms and technologies that leverage ad spend and which match your content and business strategy
• Discover the platforms and workflows that speed up the work of digitally creating, splicing/dicing and distributing content for different partners and distribution models
• Examine tools and strategies that test and measure ROI in new channels: How are peers measuring monetization and ROI through different content formats, channels, devices, partners
• Analyse how to leverage the franchised content wins: What is the strategy and technology platform that you need to leverage these ‘crown jewels’?
• Learn how to eliminate human error from digital rights management  - what tools and strategies around automation exist to enable rapid, "intelligent" and seamless decisions around DRM
• Establishing storage and retrieval environments that allow consumers or companies to search vast libraries of digital content rapidly and easily
• Recognizing the Online Video strategy and technologies that can drive new revenue sources and sustainable market share

For speaking opportunities please contact:

Frances Rose
DCM Global Director
T: + 44 (0) 207 384 7922
E: frances.rose@clarionevents.com